Williamsburg Handmade Oil Colors
In the mid 1980s Carl Plansky began making paint for himself and his friends in the Williamsburg neighborhood of Brooklyn, New York. He had no intention of turning his passion into a business, but the interest of his fellow artists escalated to a point where the business of Williamsburg Handmade Oil Colors was established out of necessity. Beginning with a small paint mill provided by painter Milton Resnick, Carl's paint making operation grew to employ several people and was moved from Brooklyn to Oneonta, New York.
In the Spring of 2010 Golden Artist Colors offered to assume responsibility for realizing Carl's dream for truly unique paints and mediums that reflect not only the traditions of painting in Europe and North America, but the artist's passion that drives them forward. Carl himself claimed that only Golden Artist Colors could make oil paints with the integrity and style of Williamsburg.
GOLDEN and Williamsburg have shared more than geography (Oneonta and New Berlin are just 20 miles from each other), but very similar paths developing paint out of dialog with artists and growing as businesses by responding to artists' needs. Upon acquiring the Williamsburg paintmaking operation, the staff and equipment were relocated to Golden's New Berlin factory - even the original mill given to Carl by Milton Resnick - making Williamsburg Handmade Oil Colors a proud member of the GOLDEN family.
Golden Artist Colors has enjoyed the privilege of collaborating with artists to make highest quality professional art materials. That same collaborative process has produced a new, thoroughly modern watercolor we call QoR.
QoR retains the best qualities of traditional watercolors while expanding the range and versatility of each color. QoR's exclusive binder provides more pigment in every brushstroke, offering a strength, range and versatility unmatched in the history of watercolors.
The unique QoR formulation accentuates the luminosity and brilliance of pigments even after drying. It provides the subtlety, transparency and flow of